Connecticut Web Design & Development Agency

Custom web design & digital strategy that drives growth

We don’t just build websites, we help service businesses reach the right customers with conversion-focused digital strategies & websites that produce results. Based in New Britain, we work with brands and businesses both locally and nationally.

Desktop screen with a modern website design

Want to get more leads and customers with your website?

At Alliance Web Design, we’re not just a service provider – we’re your long-term strategic business partner.

We believe in building more than basic websites – we create growth engines. Our team enables brands and businesses to achieve remarkable growth by uniting strategy, design, and digital execution into one powerful force. Aligning every piece of your online strategy, we deliver results that go beyond clicks and impressions, empowering you to turn traffic into loyal clients and amplify your impact.

Business owner happy with his new website results

Hand-crafted digital experiences that bring your brand's unique story to life.

Your business needs the support of a strong web presence, serving as the cornerstone of your digital identity and customer engagement.

  • Illustration of map with a path leading to a map marker

    Digital Strategy

    Your goals guide everything we do. That’s why we take the time to truly understand your business, crafting data-backed strategies that align with your long-term objectives.
    Explore Digital Strategy
  • Illustration of hand swiping iPad with web browser in background

    Web Design & Development

    We believe your website should be a true reflection of your brand. Our approach is focused on creating user-friendly, visually engaging sites that help your business grow.
    Explore Web Design
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    Website Support

    Your website's performance is critical to your ongoing success, website support ensures it operates at it's best, allowing you to focus on achieving your business goals.
    Explore Website Support

Here's how it works

  • 1. Identify the problem

    We start by analyzing your current website to uncover any gaps or pain points that may be losing you customers. Together, we identify what’s not working and outline the key improvements needed to make your brand message resonate with visitors.
  • 2. Create the solution

    Next, our team designs a streamlined, story-driven website tailored to your brand’s goals. This includes everything from visual design to content that speaks directly to your audience, guiding them effortlessly toward becoming loyal customers.
  • 3. Watch your brand thrive

    Once launched, your new website starts working hard for you! You’ll see increased visitor engagement, more leads, and a brand presence that leaves a lasting impression - setting you up for sustained growth and long term success.

See how we've helped our clients grow their service businesses online.

Discover firsthand the difference a strategic digital approach can make, and how businesses like yours can redefine what's possible for themselves online.

What our valued clients say about working with us.

We're driven by measurable results, not just talk. Our work, performance, and delighted clients stand as our strongest testimonials.

  • "Our website is our most important resource for obtaining new leads world wide. Alliance developed an intuitive user experience and overall design that compliment our business. We have received many new leads and positive comments from our customers praising our site."

    David Newman

    President / CTGaudio

  • "James was very thorough, professional, and courteous helping a technically challenged individual start to promote her business online. I'm very pleased with our new website and we have had results far beyond our expectations. We highly recommend him to anyone looking to further their business."

    Shane Elizabeth

    Owner / The Purple Petal

  • "We came to Alliance Web Design with an outdated website that wasn't mobile friendly. They created a new site that is both easy to update for us and has increased our mobile visitors substantially. The site looks and functions beautifully and has most certainly had a positive impact on our organization!"

    Lutz Children's Museum

  • "We are very satisfied with our new website, thank you. It's exactly what we were looking for and very easy to navigate. You've done an outstanding job with the design of our site and have given us the flexibility that we've wanted all along for our organization to make updates on our own."

    Diane G.

    Business Manager / NPA Midwest

See what sets us apart from the typical web design agency.

Why Choose Us?

For over 20 years, service businesses have come to depend on us for our quality, expertise, and customer service. These principles guide every project that we take on, from strategy to website design and ongoing support.

  • Client Focus

    Your vision is our mission and we dedicate ourselves to delivering to your satisfaction.

  • Adaptability

    Our flexible approach allows us to pivot and adjust, always keeping your project on track.

  • Commitment

    We build lasting relationships with clients, supporting their growth and evolving needs

  • Transparency

    No surprises. We'll always be upfront and honest about everything we do for you.

A few of the amazing clients we've had the pleasure of working with.

We work together with established service businesses, organizations, and many local start-ups to create exceptional digital experiences. Let’s partner up.